The Cognitive Company: Incremental Present, Transformational Future

11:45 am - 12:00 pm,
Kresge Auditorium

Prof. Tom Davenport, Fellow at MIT Initiative on the Digital Economy (@tdav)

Cognitive technologies undoubtedly have the potential to transform knowledge-based work. However, in the present, highly ambitious cognitive projects have encountered obstacles and delays, even when substantial resources have been committed to them. It’s important, then, for organizations to proceed incrementally toward the dramatic changes that cognitive technologies and capabilities will eventually enable. Based on a review of over 100 organizations’ attempts to implement some form of cognitive technology, this TED-type talk will describe major areas of cognitive activity likely to be transformed and prescribe steps that most organizations should take today to becoming a “cognitive company.”

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